“A foreign reporter — preferably American — was much more valuable to us at that time (1957) than any military victory,” wrote Ernesto “Che” Guevara in his diaries. “Much more valuable than rural recruits for our guerrilla force, were American media recruits to export our propaganda.”

“We cannot for a second abandon propaganda. Propaganda is vital — propaganda is the heart of all struggles,” said Fidel Castro in a letter to a revolutionary colleague in 1954.

“In all essentials Castro’s battle for Cuba was a public relations campaign fought in New York and Washington.” — British historian Hugh Thomas

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Fought and handily won, I might add. (more…)